How Pinterest is forecasting 2024 trends for users and marketers
The social media app Pinterest is doing more than displaying creative posts. Approaching 500 million active monthly users, Pinterest reaches an audience almost evenly split between Generation X, Gen Z, and Millenials. In comparison, X, taps in at 500 million active users and Instagram at 2 billion, yet it is not often that a platform captivates such an active and ranging demographic.