Athletics Competes for Attendance
Kent State Athletics Director of Marketing, Heather Cook, is responsible for promoting a lot of different sports. For her, putting butts in the stands is the name of the game. However, this fall it is critical Heather packs as many fans possible into Dix Stadium. [bbrvideo width=”475″]BBR_P5_Ross_Tickets[/bbrvideo] “Competing for me is what we strive for and that added pressure is almost like a competition. You know you’re trying to get those 15,000 people so thats kind of the sense my…